Company Profile

John Forest Rice, Original Forest Construction

Forest Construction is a long established, highly reputable construction firm based in Ventura County.  Our family-run business has the value system that has led to our sustained and stable growth for over 40 years.  We have helped over 8,000 homeowners and commercial property owners with their construction projects.  Learn more about us with by clicking on the following sections below.

Our People

Jim Rice, Ernesto Sepulveda3The strength of any company is the skill and character of it’s people. Forest Construction is a team of capable and caring people you can trust to achieve your goals. Jim Rice and Ernesto Sepulveda have enlisted professional designers, estimators, and crews of skilled craftsmen who can service the most challenging projects. The select group of subcontractors they use are the best you can find, proven over many years.

Only the best independent architectural and engineering firms are associated with Forest Construction to round out their support team. The company’s project managers and field employees are not only experienced and good at what they do – they’re honest, courteous, and easy to work with. Many of them have worked for Forest Construction for more than ten years. Really good people, that are very good at what they do.

Areas We Serve

Our main office is located in Westlake Village, CA.  We also have three kitchen and bath remodeling showrooms located in Westlake Village, Camarillo, and Encino.  We provide service to all of Ventura County and Los Angeles County.   We have completed over 8,000 construction projects in our 40+ year history.  In that time, we have worked all over Southern California and most in these areas.

Here are some samples of the cities and communities where we have provided service in the past:

  • Thousand Oaks
  • Westlake Village
  • Newbury Park
  • Oak Park
  • Los Angeles
  • Bel Air
  • Beverly Hills
  • Brentwood
  • Santa Monica
  • Canoga Park
  • West Hills
  • Woodland Hills
  • Camarillo
  • Somis
  • Malibu
  • Hidden Valley
  • Ventura
  • Oxnard
  • Port Hueneme
  • Ojai
  • Santa Paula
  • Fillmore & Piru
  • Encino

Our Reputation & Awards

Forest Construction is very well established as a builder of quality custom homes, residential additions, commercial improvements, kitchens and baths as well as disaster reconstruction. Recognized by Remodeling magazine as one of the top remodelers in the United States, the company has regularly ranked among the nation’s top 100 companies in remodeling volume.

Reader's Choice Award, No Year, Winners & Favorites
Multiple Year Winner

Forest Construction remains one of the South/Central Coast’s most distinguished builders, having been consistently ranked among the “Top 500” builders nationally in Qualified Remodeler magazine and voted Favorite Contractor by the Ventura County STAR readership for multiple years.

Forest Construction’s strong management team has continued to build the company’s excellent reputation for high quality, integrity and service, and are known by their suppliers, subcontractors and local building departments for their professionalism. They’ll be happy to provide you with their “Earned Reference List” of satisfied customers in every community in Ventura and Los Angeles County and show you examples of finished projects, large or small, so you can see for yourself the quality of design, construction, and value they provide.

Our Commitment to Quality

The people at Forest Construction believe in delivering personalized service and quality regardless of the project’s size or budget. All work must meet their high standards of appearance and workmanship. Their goal is to provide the design and the highest value in quality materials and installation possible. Each individual’s commitment to excellence and attention to detail ensure the final result. This is why Forest Construction continues to do most of their work for repeat clients and those that are referred as a result of a job well done.

Our Guarantees

Forest Construction has a solid reputation for standing behind their work. Every step of the design process gets your stamp of approval to ensure that the final result pleases you. All work is done according to current building codes, with permits and inspections as required. When the work is complete, you’ll receive warranties and guarantees on both materials and workmanship. They want to make sure you are satisfied and eager to recommend Forest Construction to your friends and associates. We keep in our storage facility all the construction information for your project for ten years. If you have a warranty issue or a problem of any kind, we have the information we need to take care of you.

Our History

John Forest Rice, Original Forest Construction

Forest Construction was founded in 1949 by Jim’s father, John Forest Rice.  Forest Construction was responsible for building restaurants, churches and houses in Ventura County over the years, as well as tenant improvements.  After a tragic car accident in 1969 that took John’s life, the business went inactive as his sons were all still finishing up their education.

In 1976, Jim, along with his brother Joe, reopened their fathers company, Forest Construction, with Jim taking the helm as President. Under Jim’s leadership, Forest Construction went on to remodel over 8,000 homes in Ventura and Los Angeles County and soon became one of the top 50 construction companies in the country as noted by Remodeling Magazine.

While continuing to run Forest Construction, Jim founded Showcase Kitchens and Baths in 1987. He opened the first showroom in Camarillo in order to better serve thousands of past clients and referrals. He went on to open two more showrooms, one in Westlake Village and one in Encino. Although certified as a designer by the NKBA, Jim seldom does any designing. He now yields to his design staff who are highly trained, talented and work hard to stay ahead of the curve. Jim has made sure they have everything needed to achieve the best final outcome for every design.

In 2016, Ernesto Sepulveda, who is married to Jim’s daughter, Jaime, has taken over the position as President. Ernesto started with the company back in 2002 driving the dump truck while earning his BA in Business at The Masters University. Ernesto was mentored by Jim and others in all facets of construction over the last 14 years and had a big role in opening the Encino showroom. With his keen eye for design and fresh approach, he is one of the top sellers in the company and has been a big player in selling, designing and building some of the most unique projects. He has a passion for educating himself on what is up and coming in the design world.

Our Offices & Showrooms

Offices and Showrooms

Our construction office is located in Westlake Village, CA.  We have three dedicated bathroom and kitchen remodel showrooms.  One is connected to our Forest Construction office in Westlake Village.  The others are in Camarillo and Encino.
You can read more about our locations here

About Showcase Kitchens and Baths

Showcase Kitchens and Baths is a sister company to Forest Construction.  Showcase specializes in only kitchen and bathroom remodels.   Jim established the Showcase Kitchens and Baths company in 1987, in order to provide better service to customers and a place to facilitate the design experience for each remodeling project.

You can learn more about Showcase Kitchens and Baths here.